A digital curation platform with over 3.5 million monthly active users, predominantly used within education. The platform allows teachers and students to organise content for easy access with use cases ranging from group research and student portfolios to lesson planning and even school newsletters.
50% of new users dropped off before they even created their first collection and the same issues were being raised to the support team time and time again.
In order to monetise the platform, we identified 4 overarching problems which would need to be solved first.
I worked in-house with the design team for web, alongside 2 senior UX designers – communicating heavily with the dev teams, brand/marketing and product managers throughout the process.
Over 12 months, the Wakelet web app would need to be redesigned and rebuilt from the ground up to improve the speed, performance and accessibility.
Jam (CEO) brought me on 6 months into this process and first tasked me with giving some much-needed TLC to a central part of the product – the User Library.
Over 12 months, the Wakelet web app would need to be redesigned and rebuilt from the ground up to improve the speed, performance and accessibility.
Jam (CEO) brought me on 6 months into this process and first tasked me with giving some much-needed TLC to a central part of the product – the User Library.
We broke this project down between us relevant to our experience and strengths. Given my attention to detail and vast experience with web development, we agreed that I would own the following areas within the Design Tokens and Atom levels:
The vision for Classrooms was to take the functionality of Wakelet and supercharge it for education, making it easier for teachers to:
I worked closely with the EdTech team, turning the their user flows and wireframes into a production ready UI which was consistent with our new design system and User Library views.
